It’s easy to spend ever more budget on paid search advertising, but if the keywords you’re paying for aren’t tailored to your business’ needs from the start, you might not be getting clicks. And if you are, there's a good chance they won't be the right ones. Before you decide that digital advertising is a waste of money, talk to Bolder.
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Bolder & Co. Creative Studios provides companies expert, hands-on management services for Pay-Per-Click (PPC) and Search Engine Marketing (SEM) to help you get quality leads at the volume you want in order to grow your conversion rates.
We take the time to get to understand your business and build out a paid search plan tailored to your objectives. Never taking a "set it and forget it" approach, our deeply experienced team applies best practices for optimal keyword search strategies, all the while paying close attention to tech changes and trends so we can adjust whenever needed.
Bolder & Co. Creative Studios provides companies expert, hands-on management services for Pay-Per-Click (PPC) and Search Engine Marketing (SEM) to help you get quality leads at the volume you want in order to grow your conversion rates.
We take the time to get to understand your business and build out a paid search plan tailored to your objectives. Never taking a "set it and forget it" approach, our deeply experienced team applies best practices for optimal keyword search strategies, all the while paying close attention to tech changes and trends so we can adjust whenever needed.
After working with Bolder on their rebrand and new site design, Urbana & Darby Dental Smiles continued our marketing partnership to help generate new business for their two Ohio locations. Of all the channels employed, paid search has seen the most success.
Within just three months the PPC campaigns created by Bolder drove 421 clicks that resulted in 59 conversions for a 14% conversion rate. Each lead cost less than $30 dollars—well below the average of $43 per lead seen by other dentists.
So far, our paid search campaigns have shown steady improvement each month for Urbana & Darby Dental Smiles. Building on. the success we’ve had, we continue to hone our messaging and target audiences to improve outcomes and keep our clients (and all their new clients) smiling.
Everything we offer our clients, we do ourselves. It’s how we know it works.
After the first six months of our most recent paid search campaign in which we invested $16,000, we drove just over 2,400 new visitors to our site. These visits resulted in 57 leads, more than $2 million in new business in the lead pipeline, and $160,000 generated in sales (an 8x return on investment). Boom.
